Privacy Policy
Rebels & Rivals | Sport & Social
Last updated: 29 October 2026
1. Who We Are
Rebels & Rivals | Sport & Social is an independent UK-based online retail business operated by Amanda Sheridan as a sole trader.
We are committed to protecting your privacy and handling your personal information responsibly, transparently and securely.
For the purposes of UK data protection legislation, Amanda Sheridan, trading as Rebels & Rivals | Sport & Social, is the data controller.
If you have any questions about this Privacy Policy or how we use your information, please contact:
Email: hello@rebelsandrivals.co.uk
Website: www.rebelsandrivals.co.uk
2. Information We Collect
We may collect the following personal information when you browse our website, place an order, contact us or subscribe to our emails:
Your name and contact details, including email address and telephone number where provided.
Billing and delivery addresses.
Order details, purchase history and product preferences.
Payment transaction information, although full payment card details are processed securely by our payment providers.
Communications you send to us, including enquiries and customer service requests.
Newsletter subscription preferences and marketing consent.
Technical information, including IP addresses, browser information and website usage data, where collected through cookies and similar technologies.
We only collect information that is necessary for the purposes explained in this policy.
3. How We Use Your Information
We use your personal information to:
Process, fulfil and deliver orders.
Provide order confirmations, delivery updates and customer support.
Respond to enquiries and resolve problems.
Manage payments, refunds and returns.
Maintain business, financial and tax records.
Improve our website, products and customer experience.
Send newsletters, product announcements and promotional offers where you have subscribed.
Protect our website and customers against fraud and misuse.
Meet our legal and regulatory obligations.
4. Our Legal Basis for Processing
Under UK data protection legislation, we must have a lawful basis for using your personal information.
Depending on the circumstances, we rely on:
Contractual necessity: To process orders, arrange delivery and provide the products or services you purchase.
Legal obligations: To maintain financial records, comply with tax requirements and meet applicable consumer protection obligations.
Legitimate interests: To operate and improve our business, respond to customer enquiries, maintain website security and prevent fraud, where those interests are not overridden by your rights.
Consent: To send marketing emails where you have chosen to subscribe, and to use non-essential cookies or tracking technologies where consent is required.
You can withdraw your marketing consent at any time.
5. Email Marketing and the Inner Circle
When you subscribe to the Rebels & Rivals Inner Circle, you agree to receive marketing communications about our products, new arrivals, special offers and other brand news.
We use MailerLite to manage our mailing lists and send marketing emails.
You can unsubscribe at any time using the link included in our marketing emails or by contacting us directly.
We do not add customers to our marketing mailing list simply because they have made a purchase.
6. Sharing Your Information
We do not sell your personal information.
We may share relevant information with trusted service providers where necessary to operate our business, including:
Squarespace: Our website and ecommerce platform, used to manage our online shop, customer orders and website functionality.
Google Workspace: Used for business email communications and related administration.
MailerLite: Used to manage newsletter subscriptions and email marketing.
Payment providers: Used to process payments securely and manage refunds.
Print-on-demand and fulfilment partners: Where applicable, we share the information necessary to manufacture, personalise and deliver your purchases.
Delivery companies: Used to transport orders to the delivery address provided.
We only share information that is reasonably necessary for the relevant service.
We may also disclose information where required by law.
7. International Data Transfers
Some of our service providers may process or store personal information outside the United Kingdom.
Where international transfers take place, we take reasonable steps to ensure appropriate data protection safeguards are in place, including recognised adequacy arrangements or approved contractual protections where required.
8. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.
This may include:
Order and financial records retained for applicable accounting and tax obligations.
Customer correspondence retained as necessary to manage enquiries, disputes and legal claims.
Marketing information retained while you remain subscribed, subject to appropriate review and deletion practices.
Website and technical information retained according to our operational requirements and applicable cookie settings.
When information is no longer required, we securely delete or anonymise it where appropriate.
9. Cookies and Website Analytics
Our website may use cookies and similar technologies to support essential website functions, maintain security, remember preferences and understand how visitors use our website.
Some cookies are necessary for the website to function correctly. Others, including analytics or marketing cookies, may require your consent.
Where required, we will ask for your permission before placing non-essential cookies.
You can manage your preferences through our website's cookie controls.
10. Keeping Your Information Secure
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure.
Our website and service providers use security measures appropriate to their respective services.
However, no method of transmitting or storing information online can be guaranteed to be completely secure.
11. Your Data Protection Rights
Under UK data protection legislation, you may have the right to:
Request access to the personal information we hold about you.
Ask us to correct inaccurate or incomplete information.
Request deletion of your information in certain circumstances.
Ask us to restrict or object to certain processing activities.
Request the transfer of your information where applicable.
Withdraw consent where processing is based on consent.
To exercise your rights, contact hello@rebelsandrivals.co.uk.
We will respond to requests in accordance with applicable legal requirements, normally within one month.
You also have the right to raise a complaint with the Information Commissioner's Office (ICO):
12. Children's Privacy
Our website is intended for general retail customers and is not specifically directed at children.
We do not knowingly collect personal information from children for marketing purposes without an appropriate lawful basis.
If you believe a child has provided us with personal information inappropriately, please contact us.
13. Links to Other Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of those websites and encourage you to review their privacy policies.
14. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our business, services or legal obligations.
The latest version will always be available on our website, together with the date it was last updated.
15. Contact Us
For questions, requests or concerns relating to your personal information, please contact:
Amanda Sheridan
Trading as Rebels & Rivals | Sport & Social
Email: hello@rebelsandrivals.co.uk
Website: www.rebelsandrivals.co.uk